Tag Archive for youtube

Video in Recruitment – No more excuses

June 16, 2010 / Justin Hillier / 4 comments

Very exciting news this morning, that exciting in fact that I haven’t even wasted any time reading my emails or having breakfast yet, Youtube are releasing a very simple and easy to use video editing tool for the every day user. Now every bit of the 24 hours of video that is uploaded to Youtube every minute can now be easily edited with no prior experience in editing required.

The tool will allow users to edit video clips, combine clips together, add music and audio, and release it to the world. Noise-reduction functionality as well as a library of royalty-free background music will also be available. Best of all there will be no software to download as it will be all in the cloud.

This is sensational news for all of those companies out there that want to create an Employer Branding video, training video or something fun to showcase to the market and don’t want to pay the high cost of some video editing company or ad agency to do the editing and production of the video. You can now do all of this yourself FOR FREE!!!

I am a big advocate of video and even the simple to use iMovie editing abilities are tricky for some, however with Youtube moving down this path there is no longer an excuse for not producing a video for your business to attract talent or many of the other uses of video in talent attraction and employee engagement.

So what are you waiting for, get out your Flip Cam or Video Camera and starting shooting, there really are NO MORE EXCUSES!!!

Here is a peak at the Youtube editing tool. It will be available in the next few days.

YouTube Announces A Bare-Bones Video Editing Tool

Category: Uncategorized / Tags: , ,

Use "The Force" Luke

March 11, 2010 / Justin Hillier / 2 comments
Social Recruiting Use-The-Force

Social Recruiting Use-The-Force

Ah Star Wars, how I love thee. Three amazing films, well ahead of their time with ideas and special effects, and then 3 movies that left a little bit to be desired, but I’m not going to go into that today. The Star Wars story, the original 3, centered around Luke Skywalker and his father Darth Vader, Jedi Knights with abilities that mere mortals can only dream of.

They can convince people to do what they wish, move items at will, fight with a light sabre like its a chopstick and essentially are the keepers of peace, and the instigator of evil. One wants to rule the Universe, while the other is there to keep things in harmony. “The Force” which gives these Jedi Knights their powers is EVERYTHING. It is the living organisms, the buildings, people, anything you can imagine has some element of The Force surrounding it. The Jediss use this to their advantage (or for Evil for Mr Vadar) and extract what they can out of every situation.

The most famous line for me, and one that we all use on a regular basis is “Use the Force”. When I want something done, or someone else to do something, “Use The Force” is always thrown in there. Maybe I haven’t grown up, but that’s not the point and I have to eventually relate this to Social Recruiting.

So what is “The Force” for recruiters and companies trying to find the best talent in the market? Your Network!

Call it a community, a tribe, a bunch of people, call it what you will, but a recruiters “Force” is the breadth and extensiveness of your professional network. You see the more you are networking, be it via Twitter, Facebook, LinkedIn, Blogs, Events (yes something offline, it still exists) the list goes on, the better access you have to finding what you are looking for. If you are not using Social Media to assist with this, I have nothing to say other then YOU ARE MAD!!!!! Never before have you been able to network so EASILY…..

It may not always be a candidate for that open position, you could need some specific industry information, a recommendation on your work or help with just about anything and your network will be there for you, Use the “Force”.

So next time as a recruiter you are sitting there wondering where your next candidate or client is going to come from, or you need that specific piece of information that will win you a deal, or best yet you are seeking a new position, double check how much time and effort you have spent building your network of contacts across the various social media channels and how you can leverage “Your Force”…..or are you mad?

PS. George Lucas has no copyright on this blog post at all.

Category: Uncategorized / Tags: , , , , , ,

Minority Report

February 2, 2010 / Justin Hillier / No comments

Social Media

Does anyone remember this movie? Tom Cruise starred in a futuristic movie where 3 collective minds could predict vicious murders that were going to occur in enough time for the authorities to not only stop the crime but to catch the criminal before the act even occurred. An interesting concept, an interesting movie and great special effects for its time.

I was thinking about this movie the other day and noticed some stark connections between the concept of a collective mind producing outcomes for a desired positive goal. You see the 3 collective minds, lets call them, Twitter, Facebook and Youtube, were all working together to produce a result. They all had their unique strengths and all played off each other to get the desired outcome.

Tom Cruise, lets call him “HR Director”, would watch all of this play out on video and be one step ahead of the game thanks to the forward thoughts of his assistant, Twitter, Facebook and LinkedIn. The three would talk to him in a unique way that no one else had access to and allow him to forward plan strategies to save the day.

Armed with this knowledge there was nothing that “HR Director” couldn’t achieve. HR Director had the deepest insights into the rest of the world, lets call this the “global community” and could plan well in advance. Now that HR Director understood his community, the engagement levels were heightened to a level that was never previously dreamed of. The Community was now a juggernaut and there was no stopping it. Plans could be changed well in advance and industry changes and community sentiment were known before others had thought about researching it.

So does life imitate art or does art imitate life? Or have I had to many sleepless nights of late?

Category: Uncategorized / Tags: , , , ,
 
SocialRecruiting360.com